Vonage Redesign and Ads

While working for the San Francisco based interactive agency, CreativeLift, I had the opportunity to submit a redesign of the Vonage homepage.

The goal of this redesign was to make the Vonage homepage behave more like a landing page where features and promotions are empasized over more informational content.

I designated a heirarchy where the key promotions were featured at the top of the page, above the site navigation. Beneath that was space for secondary promotions and service feature callouts.

I also made sure to make the homepage user friendly for returning Vonage members by prominently freaturing the sign in area and customer service phone number at the very top of the page.

This redesign won out over designs from numerous other agencies and an iteration of it is still used today.

I've also included two examples of ad units I designed for the Vonage account while at CreativeLift.